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PPC Strategist

Central Employment are working in partnership with an established and expanding digital agency, as they look to appoint a PPC Strategist, joining there Marketing team in County Durham.  
Hybrid role, 3 days in office
Durham based studio 

You will have a keen eye for detail and be passionate about your work, working alongside other developers, designers & marketing specialists, embracing challenges for successful clients.

Working as part of a team at a unique creative, digital and web agency, you'll be working with the latest technologies and techniques to provide real-world result-driven solutions.

This role is predominantly based around the Google and Microsoft Ads platform.
Responsibilities: 
Create, manage and optimise results focused Google and Microsoft Ad campaigns 

Develop a strong understanding of the customers' brand and goals
Create and implement audience targeting strategies 


Communicate results, changes and enhancements with customers


Run A/B split testing to create more effective ads
Communicate client campaign performance, insights through regular reports
Conduct in-depth keyword research to identify opportunities
Experience required: 
3+ yrs managing Google Ad campaigns, ideally from within a digital agency setting 
A proven track record in achieving results, ROI through cutting edge Google Ads campaigns 
Specialist in Google Ads campaign set, optimisation and reporting 
Excellent presentation and communication skills 
Strong understanding of key analytical tools such as GA4 and Google Analytics 
First class client facing skills and abilities
Data driven mind-set